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The reason behind the flip-flop boycott in Brazil

By Carrie Kahn

Published December 29, 2025 at 4:30 PM CST

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Angry over a new ad campaign for the famous Brazilian sandal brand Havaianas, the right is trying to get consumers to boycott the iconic flip flops.

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Carrie Kahn

Carrie Kahn is NPR's International Correspondent based in Rio de Janeiro, Brazil. Kahn's reports can be heard on NPR's award-winning news programs including All Things Considered, Morning Edition and Weekend Edition, and on NPR.org.